After MADE in USA CERTIFIED® identified the need for an independent third party source for certification of country of origin claims, the FTC and other Federal and state agencies started to prosecute companies that either erroneously or falsely claimed that their products and services were “Made in USA”. That led to millions of dollars in fines and the closing of several branding firms that distributed labels without audit or other investigation of the claim. But just as importantly, firms outside the US were having similar problems, as well as a rampant counterfeit market that cost manufacturers millions monthly in lost sales.
CERTIFIED™ stepped in and acquired MADE in USA CERTIFIED® and started the necessary steps to enhance the efficiency of the certification process so as to accommodate millions of customers nationally and internationally, and to create a tracking system that could capture the shopping habits of consumers worldwide. In this way, consumers could see if what they were buying was genuine, and manufacturers could learn WHO specifically is shopping for their products, their ages and location, and where they are shopping. Given the technical expertise of the Founder, a technology was born and a app was created working with world class programmers, while working with technology companies like IBM and Google over their respected Cloud infrastructure, one day CERTIFIED™ will have world’s largest database of consumer shopping habits.